How to Spot False Weight Loss And Diet Advertising Claims

Flip through a magazine, scan a newspaper, or channel surf and you see them everywhere: Ads that promise quick and easy weight loss without diet or exercise. Wouldn’t it be nice if — as the ads claim — you could lose weight simply by taking a pill, wearing a patch, or rubbing in a cream? Too bad claims like that are almost always false.

Doctors, dieticians, and other experts agree that the best way to lose weight is to eat fewer calories and increase your physical activity so you burn more energy. A reasonable goal is to lose about a pound a week. For most people, that means cutting about 500 calories a day from your diet, eating a variety of nutritious foods, and exercising regularly.

When it comes to evaluating claims for weight loss products, the Federal Trade Commission (FTC) recommends a healthy portion of skepticism. Before you spend money on products that promise fast and easy results, weigh the claims carefully. Think twice before wasting your money on products that make any of these false claims:

"Lose weight without diet or exercise!"

Achieving a healthy weight takes work. Take a pass on any product that promises miraculous results without the effort. Buy one and the only thing you’ll lose is money.

“Lose weight no matter how much you eat of your favorite foods!”

Beware of any product that claims that you can eat all you want of high-calorie foods and still lose weight. Losing weight requires sensible food choices. Filling up on healthy vegetables and fruits can make it easier to say no to fattening sweets and snacks.

“Lose weight permanently! Never diet again!”

Even if you’re successful in taking the weight off, permanent weight loss requires permanent lifestyle changes. Don’t trust any product that promises once-and-for-all results without ongoing maintenance.

“Block the absorption of fat, carbs, or calories!”

Doctors, dieticians, and other experts agree that there’s simply no magic non-prescription pill that will allow you to block the absorption of fat, carbs, or calories. The key to curbing your craving for those “downfall foods” is portion control. Limit yourself to a smaller serving or a slimmer slice.

“Lose 30 pounds in 30 days!”

Losing weight at the rate of a pound or two a week is the most effective way to take it off and keep it off. At best, products promising lightning-fast weight loss are false. At worst, they can ruin your health.

“Everybody will lose weight!”

Your habits and health concerns are unique. There is simply no one-size-fits-all product guaranteed to work for everyone. Team up with your health care provider to design a personalized nutrition and exercise program suited to your lifestyle and metabolism.

“Lose weight with our miracle diet patch or cream!”

You’ve seen the ads for diet patches or creams that claim to melt away the pounds. Don’t believe them. There’s nothing you can wear or apply to your skin that will cause you to lose weight.

Whether they're looking for a short cut to losing weight or a cure for a serious ailment, consumers may be spending billions of dollars a year on unproven, fraudulently marketed, often useless health-related products, devices and treatments. To avoid becoming victims of such fraud, it's important for you to learn how to assess manufacturer claims and be skeptical if it sounds too good to be true... because usually it is!

For more articles related to diet and weight loss check out our web sites at http://www.Free-Diet-Resources.com and http://www.Free-Exercise-Resources.com.

100 Days of Weight Loss: The Secret to Being Successful on ANY Diet Plan

100 Days of Weight Loss: The Secret to Being Successful on ANY Diet Plan Based on the nationally-acclaimed book Life is Hard, Food is Easy, author Linda Spangle provides day-by-day lessons that will keep dieters focused and committed to their programs for at least three months or longer. Readers will learn simple tools and concepts they can slip into their daily routines, helping them reach their goals and maintain their success long-term.
Customer Review: The Best Book I Ever Read
If you have ever struggled with erratic weight gain, inability to stay on track, no willpower, then this book is for you. It gives you 100 days of easy to read, easy to understand tips for success and help with all those problem areas. I suffer from depression and very low self-esteem and this book helped me tremendously. I use it in conjunction with Linda Spangle's other book, "Life is Hard, Food is Easy". Both these books have changed my life and my outlook on food. Food is no longer my enemy and I no longer fear the stronghold it once had on me. Do yourself a favor, invest in both these books. You won't be sorry.
Customer Review: Great book!
This book is excellent. I read it everyone morning. It gets me going for the day. I am a graduate student, and I am guilty of reading during class. A student next to me asked what I was reading, and I showed her. She borrowed it, and for about 14 of my 100 days I didn't have it. I had to get it back for my remaining days. Also, when I wanted to eat something that I shouldn't, I would grab the book and reread a section. The book is interactive and ,therefore, less monotonous.

The Body Shape Solution to Weight Loss and Wellness : The Apples & Pears Approach to Losing Weight, Living Longer, and Feeling Healthier

The Body Shape Solution to Weight Loss and Wellness : The Apples & Pears Approach to Losing Weight, Living Longer, and Feeling Healthier

No matter what your current weight or how well you take care of yourself, whether you're a teenager or postmenopausal, this book will change the way you relate to your body forever. That's the power of body shape -- and it's as easy as knowing the difference between apples and pears!

If you tend to gain weight in your belly and back, you're an apple. If your thighs and derriere are where you bear extra baggage, you're a pear. But do you know that your fruit IQ is the single most powerful predictor of future health? Body type directly affects your likelihood for obesity, heart disease, osteoporosis, diabetes, stroke, varicose veins, and certain cancers. But, as medical pioneer and ABC's women's health expert Marie Savard, M.D., explains in this ground-breaking book, there are things you can do to prevent or even reverse the risks of body shape. The Body Shape Solution to Weight Loss and Wellness can help you:

• understand what body shape means, and how it relates to your health

• learn how to distinguish between subcutaneous and visceral fat -- butt or gut! -- and discover why all fat is not created equal

• discover the Elite foods that help protect against disease and improve your odds of shedding fat

• acquire the tools you need to make conscious, informed, healthy choices about food

• throw away your scale and get out of the cycle of diet failure -- for good!

Work with your body -- not against it -- to achieve maximum health and look your best!

Customer Review: Great book! Great Program!
The program in this book is so easy and produces great results. I have been on it for 8 weeks and have lost 3.25 inches around my waist, 7 pounds and lowered my cholesterol by 33 points. It is easy to read and understand with simple charts for knowing what to eat. No more measuring or counting calories. The concept is to concentrate on losing inches instead of pounds for optimal health. I thought that I had no choice but to be a fat apple after gaining 1" in waist size for each pound gained after menapause. I thought this was my heredity and destiny, based on the body shapes of my mother an aunts. Not so, I am finding out. I would highly recommend this book and program to anyone interested in reducing there waist size and having a heart healthy, body.
Customer Review: Life Changing!
Apples & Pears has changed my life! I approach food, exercise and health in a new and positive light after reading this book. My eating habits have changed and I have lost weight, but more importantly, I understand for the first time, why and how I have had difficulties in the past losing and keeping weight off. With the insights and well researched wealth of information offered in Dr. Savard's book, I am eating and exercising with a better understanding of how my activities and choices affect my health and well-being. It has also changed how I counsel others -- friends and family members -- about their own eating and exercise habits. Thank you, Dr. Savard! Your book has changed my life -- I feel positive and in control with the understanding and insights I have gained!

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